What Is the Best Time to Post on Instagram

Everyone wants the best for their buy instagram followers, even if it is just a picture of their morning walk to the park. But did you know that there is more than just luck involved when sending a post out into the Instagram verse? 

Just like the real world, the digital world wakes up and reaches maximum productivity at certain times during the day (usually when productivity in the real world falls low). At these times, the engagement with posts increases, and there is a higher chance of your post making it to the top of your followers. timelines. Several factors come into play to determine how well a post does depending on the time of the day. Curious to know what these aspects are? Well let’s not waste any time and jump right into it!


A number of experiments and surveys have been conducted to figure out the optimum time for posting on Instagram. As it turns out, 11 a.m. on Wednesday is your best chance at getting the highest engagement out of your followers. Who knew hump day would have your back like this? (pun intended)

The middle of the day in the middle of the week is when people are bored or tired of their monotonous routine and want a change of pace. They could be sitting down for their lunch break in the office or coming home from a dull school day and immediately jump onto Instagram. So, it is in your hands to use their laziness to your advantage. 

However, that isn’t the only time that you can post on Instagram for the most engagement. There are several times during every day of the week which might work the best for you. These times have been determined by rigorous surveys and will undoubtedly yield the best results.

Weekdays are occupied mainly by work and chores, and people get up early in the day. The first thing most people do when they wake up is to check their social media. This is where your post would come in. Starting from 9 a.m. and going on till 11 a.m. is the best time to post buy instagram followers the week. You can also post from 1 p.m. to 2 p.m. during lunch break hours, where people sit down with food in one hand and a phone in the other. In the evening, your best bet at the optimum posting time is around 7 p.m., when people freshen up and plop down on their sofa to scroll through their day’s timeline. 

Weekends are a bit different when talking about the active hours of users. Many people lie in and wake up in the later hours, while some get an early start to catch up on household chores. Social media as a distraction is not a priority since people have various other activities to carry out in their free time. It is stated that Sunday is the worst choice for posting new content on your Instagram. Saturdays are open to posting before noon when people are looking for some downtime, preferably around 11 a.m.

To summarize this schedule, your weekday posting should center on 9 a.m. to 11 a.m. or 1 p.m. to 2 p.m. otherwise. Actively avoid posting on Sundays and as for Saturdays, post around noon. 


Even after all the surveys and experiments, there is no fixed process to posting on Instagram. What has been discussed above is a result of averaging the data of millions of users. However, each Instagram account is unique because its audience and followers are unique within themselves. So before you follow the above schedule to a tee, consider the following factors that play into account.

Your followers live in different time zones:

The best thing about the digital world is that people stay connected from various parts of the world, one where the sun is setting and the other where the birds are chirping. You post something on Instagram for those who wake up and go on to their phones. But at the same time someone is on their way back from work and has no time to check their social media. Hence, it is necessary to familiarize yourself with your buy instagram followers and figure out what caters to them the best. 

If your Instagram account is your coffee business in New York City, then it is okay to stick to a schedule since most of your followers are in the same time zone.

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The type of content you create:

Your content may not be everyone’s cup of tea, and that is okay. 

The audience of instagram followers is diverse, and the market varies with the type of content you create. If your account has a business or economic background, your audience is most likely up and running in the early hours of the day. Most CEOs are awake and preparing for the day around 4 or 5 a.m., which might be the only time they check their social media. 

On the other hand, if your account is for entertainment or creative purposes with no niche audience, it might be challenging to have a regular posting schedule. Hence, you can be more flexible with posting on Instagram and choose times that accommodate everyone in these circumstances.


Continuing with the discussion above, it is vital to know what time suits best to your account, and the process is quite easy. Before diving into it, there is something you need to keep in mind. However much rigorous your testing method might be, there is no one time that will be enough to reach every follower. The point of this article is to determine the most effective time for you, not the most perfect. So, don’t beat yourself up over it too much. 

Account Insights:

Instagram already has a feature that makes your work a lot easier. If your account is registered as a business or creator’s account, then your account insights have already done the most work for you. To view your insights on Instagram, follow these steps:

  1. Click on your profile icon at the bottom right of the main page.
  2. Then, tap the 3 horizontal lines at the top right and click on Insights.
  3. From here, tap on Your Audience
  4. Scroll down the page to gain an oversight of your followers’ location, gender, age, and active hours. 

This methodology is the easiest way to create a schedule for the best time to post on your buy instagram followers. Furthermore, knowing your audiences’ age will help you create content of more outstanding quality.

Review your account for performance:

Another approach to this situation is to go through your posts to track down your best-performing posts. Once this is done, make a list of these posts and the time and date they were posted on. This will allow you to make your very own insights to help with boosting your engagements.

Hit and trial:
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As with every other evaluation, the hit and trial method is a viable option. Although time-consuming, it can help you out if your account does not have the insights feature.

Schedule your posts to go up for random times throughout the week. Keep count of the engagement on each post and see which time and day resonates with your audience. It may take a few months to experiment with this idea, but the results will be promising and tailored to your account.


Instagram is heavily reliant on its algorithms. These algorithms make your post’s visibility a significant challenge and thus require greater precision. Therefore, you must be familiar with the best times throughout the week that would invite more traffic to your page. 

Hopefully this article will ease your burden and help make your account the crowd-puller it is meant to be!

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