The Emotional Side of Business

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Particularly women let their emotions get in way of good business judgment. It is essential to be analytically and logical in business. Every decision should be reduced to one question.

Is this good or bad news for my business?

Many women have been taught to see themselves as caring caregivers. This is because women care about other people’s feelings and are often concerned about their own. They feel obliged to act nice, even if the business is not in their business model or makes financial sense. Precision Milling in Fremont

Did you ever have to make a large purchase for your company?

To avoid conflict, you should conduct business quickly and politely. First, acknowledge the request. Next, in the context of the conversation, you should explain why you can’t meet the request. One example is that I was able to join forces with a local television news program. Their research was excellent, indicating that there were many hits to my website and calls to be made if I signed up for the program. CNC milling in Fremont, CA

I accepted the $50,000 request after the presentation. Then I said, “If your statistics are correct, I would need infrastructure to support them.” This will take me longer than your commitment.

I agreed with their statements, but used my own words to highlight the flaws in their reasoning. This allowed me to make a quick decision. This allowed me to step aside from the project without any resentment and ended all bitterness.

It is impossible to buy from everyone. It is important to learn how to set realistic expectations and remove emotions from business. Women are often upset when a friend doesn’t buy, does not trade links on the internet or offers referrals. They feel it is owed to them.

I recommend that you remove the I and You from the equation and instead think about the bottom line of your business.

Selling relationships is about a win-win approach. Each owner of a business must be able to understand the challenges and needs of the other.

If someone says No to you at any stage of a conversation it is best to stop and ask Why? It is not helpful to get angry, walk away and stop all communication.

It is worth taking the time to ask “Why?” There will be three benefits to asking Why? The first is that if you make an error, you will be able to identify it and not repeat it.

Second, you will be able to see both your and your prospects’ perspectives. This will help you win from now on.

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The best scenario is the third. By asking questions you might find a solution that both of you will like.

You will feel much happier when you learn who your best prospects really are. It’s not personal. It’s business. We all know that saying.

Ask yourself: Am I making reasonable requests to others? Are I making the best business decisions?

Other ideas to build business include: Analyze whether the goodwill outweighs any cost for smaller decisions; Evaluate the pros and cons to larger decisions; Will your ability to pay your bills continue to be met after the new commitment is made; Feminine intuition can be an advantage; it’s often right. You can request that you take a few days to think about the implications of your decision. If you take the time to consider what is being requested, no one will be offended. This will make you more credible and enhance your selling skills.

Strive for a healthy business environment. Your influence will increase and your business will prosper.

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